Eva Greene Wilson is a wife, mother of 3, author, illustrator, graduate of Howard University School of Law, and the owner and editor of SocaMom.com®.
Eva is known for creating fun videos for brands, having an engaged community, and being a trusted source for information on the Caribbean, parenting, and education. For the last five years, she has blogged about Caribbean American parenting, working on campaigns for companies such as Wal-Mart, AT&T, and Beaches Resorts.
She has won Best Parenting Blog and Best New Blog in the Black Weblog Awards, and she is a 2016 SheKnows/BlogHer Voices of the Year Honoree and presenter in the Long Form Video category.
It is time to spice up that blog... Curry it... jerk it... whatever.
I visit a lot of blogs… a lot… and many of them are amazing. Some of them? Not so much. It isn’t the content. I read some awesome writers, but some just don’t make me say “wow.” With millions and millions of blogs out there making noise, many about the big five topics - music, travel, beauty, food, and parenting – it is hard to be seen and heard.
I have been creating and sharing on this blog for five years now, and have seen quite a few blogs come and go in this short time. The ones who have staying power grow, change, and innovate. I have three tips to help you to keep it fresh and continue to excite your readers… and you can start today!
Nothing to buy, nothing to subscribe to, just start. Why would I share this with you? Because I want you to be around! I want to go to my favorite blogger’s websites and see their smiling faces for years to come, and if not there… somewhere in the blogasphere…
Repost old but “evergreen” content on your blog and social media.
I just read a post by a blogger that I follow that she wrote in 2008. I didn’t even know her in 2008, so I certainly missed it, but she reposted it on Twitter, I read it – loved it – and shared in on my facebook page and retweeted it on Twitter. If you go through some of your old content and it is just as fresh as it was the day you wrote it, put it back out there!
If our kids can read books from authors written centuries ago and it is still new and fascinating to them, you can dig up your old content and reshare. It might not be new to you, but it may be new to your most recent followers.
Change up your photos. The photos I used when I first started blogging were… well… not great. I’m not the best photographer now, but my photos are much better. You can replace your old photos with new ones that fit the topic from your instagram. If you are like me, you write posts on your desktop or laptop, and getting photos from your phone is a hassle. I
f you don’t save them on your device after you post to instagram, you are left to screenshot, crop, email them to yourself…. UGH. A pain. Here’s my little trick to get my instagram photos on to my computer without using my phone.
1. Go to instagram.com/[yourpagename].
2. Click on the photo that you want. After the url, you’ll see /?taken-by=[yourpagename] – delete just that part and press enter.
3. If you are on a PC, Right click and choose “view source”.
4. Then hit CTRL + f and type “.jpg”. Your photo will have a url that looks something like this… https://scontent-iad3-1.cdninstagram.com/t51.288515/s640x640/sh0.08/e35/13122349_1597082098941509_256356635_n.jpg.
5. Copy and paste that into your browser.
6. Right click the photo and save.
Sounds like a lot, but it takes me NO time at all. You can also use their embed code to embed the photos. Up to you. The above steps work if you want to host the photos on your own site. If at any point your account is disabled or instagram is down, you will have your photos on your server.
Go “gif” yourself. Animate gif’s in blog posts are all the rage. Sometimes they slow down the page, take forever to load, and may not fully illustrate the author’s point, however, done right? You’ll wait on them to load so that you can give a hearty belly laugh when it finally appears.
Sometimes that celebrity gif just won’t do the trick. It is possible that only you can illustrate your point properly. When that is the case, go through your old videos on YouTube or your phone, and use your own expressions, mishaps, dance moves, etc. to get your punctuate your posts. I use GIPHY, and it is free. I most recently did a blog post for the upcoming Ninja Turtle movie, and remembered that I had shown off my ninja moves in a video a few months back.
Here’s what I did…
I clicked on “create” on GIPHY.com, copied and pasted the Youtube URL, chose the 3 seconds or so that were epic, and within a few seconds, I was a GIF!
I cropped it and added text to it using gifgifs.com/, then reuploaded it to GIPHY. You can add your watermark, your Twitter handle, website, whatever you think will be good for you. They host the GIF on their site, so you don’t have to worry about the 3MB of space that each one would take up on your server and others can use it (reasons to watermark).
Another great thing about it is that since Facebook supports GIF posts and comments, you can share your gif (branded of course) there too! Just copy and paste the url of the animated gif (ends in .gif) into your status update. Use the download option so that you can use your gif on Twitter. You have to use the image upload to post it there.
Some people may think they aren’t important enough to gif themselves, but you know what? Nobody’s face is better suited to get your point across than your own. Celebrities and cartoon characters do not have a monopoly on gifs…
So there you have it! Three tips that you can use to spice up your blog today. If you have questions, drop them in the comments, and I’ll do my best to answer them. What do you think of these tips? Will you try them out? Don’t forget to come back and tell me how it goes!